Appendix C:
Web Interface Measures

"An Empirical Foundation for Automated"

Overview

Aspects Assessed

Demonstration Page

Visual Demonstration Legend

Web Interface Measures

Text Elements

Word Count

Good Word Count

Body Word Count

Good Body Word Count

Display Word Count

Good Display Word Count

Display Link Word Count

Good Display Link Word Count

Link Word Count

Good Link Word Count

Average Link Words

Average Good Link Words

Fog Word Count

Fog Big Word Count

Overall Fog Big Word Count

Fog Sentence Count

Overall Fog Sentence Count

Reading Complexity

Overall Reading Complexity

Ad Word Count

Spelling Error Count

Exclamation Point Count

Page Title Word Count

Good Page Title Word Count

Overall Page Title Word Count

Overall Good Page Title Word Count

Graphic Word Count

Good Graphic Word Count

Invisible Word Count

Meta Tag Word Count

Good Meta Tag Word Count

Link Elements

Link Count

Text Link Count

Link Graphic Count

Page Link Count

Internal Link Count

Redundant Link Count

Graphic Elements

Graphic Count

Redundant Graphic Count

Graphic Link Count

Animated Graphic Count

Graphic Ad Count

Animated Graphic Ad Count

Text Formatting

Emphasized Body Word Count

Bolded Body Word Count

Capitalized Body Word Count

Colored Body Word Count

Exclaimed Body Word Count

Italicized Body Word Count

Underlined Word Count

Serif Word Count

Sans Serif Word Count

Undetermined Font Style Word Count

Font Style

Minimum Font Size

Maximum Font Size

Average Font Size

Body Color Count

Display Color Count

Text Positioning Count

Text Column Count

Text Cluster Count

Link Text Cluster Count

Border Text Cluster Count

Color Text Cluster Count

List Text Cluster Count

Rule Text Cluster Count

Link Formatting

Non-Underlined Text Links

Link Color Count

Standard Link Color Count

Graphic Formatting

Minimum Graphic Height

Maximum Graphic Height

Average Graphic Height

Minimum Graphic Width

Maximum Graphic Width

Average Graphic Width

Graphic Pixels

Page Formatting

Color Count

Minimum Color Use

Browser-Safe Color Count

Good Text Color Combinations

Neutral Text Color Combinations

Bad Text Color Combinations

Good Panel Color Combinations

Neutral Panel Color Combinations

Bad Panel Color Combinations

Font Count

Serif Font Count

Sans Serif Font Count

Undetermined Font Style Count

Page Height

Page Width

Page Pixels

Vertical Scrolls

Horizontal Scrolls

Interactive Element Count

Search Element Count

External Stylesheet Use

Internal Stylesheet Use

Fixed Page Width Use

Page Depth

Page Type

Self Containment

Spamming Use

Page Performance

Table Count

HTML File Count

HTML Bytes

Graphic File Count

Graphic Bytes

Script File Count

Script Bytes

Object File Count

Object Bytes

Object Count

Download Time

Bobby Approved

Bobby Priority 1 Errors

Bobby Priority 2 Errors

Bobby Priority 3 Errors

Bobby Browser Errors

Weblint Errors

Visible Page Text Terms

Visible Unique Page Text Terms

Visible Page Text Hits

Visible Page Text Score

All Page Text Terms

All Unique Page Text Terms

All Page Text Hits

All Page Text Score

Visible Link Text Terms

Visible Unique Link Text Terms

Visible Link Text Hits

Visible Link Text Score

All Link Text Terms

All Unique Link Text Terms

All Link Text Hits

All Link Text Score

Page Title Terms

Unique Page Title Terms

Page Title Hits

Page Title Score

Site Architecture

Text Element Variation

Page Title Variation

Link Element Variation

Graphic Element Variation

Text Formatting Variation

Link Formatting Variation

Graphic Formatting Variation

Page Formatting Variation

Page Performance Variation

Overall Element Variation

Overall Formatting Variation

Overall Variation

Page Count

Maximum Page Depth

Maximum Page Breadth

Median Page Breadth